Harper's Weekly
Harpers Weekly, A Journal
of Civilization began publication in 1857 as a venture
of the New York publishing firm of Harper and Brothers. The Weekly
was among a
group of new magazines that benefited from lower postal rates and provisions
that
publishers instead of subscribers paid the postage. It was soon popular
thanks to its use
of illustrations, the relatively high quality of its printing, and its editorial
content. By the end
of 1861, the magazine had a circulation of 120,000 and stood, in terms of
readership,
among the leading magazines of the Civil War period.
Most magazines suffered circulation losses
when the southern states seceded. The
popularity of Harpers Weekly, however, grew because of its
coverage of the Civil War.
It was widely read by the soldiers of the Union Army, and the magazine hired
artists,
including Thomas Nast, to follow the army in its campaign.
Although editorially the magazine supported
the Lincoln administration and the
Union cause, it was less strident in tone than Nasts work. Compromise
with the South,
described by many as Nasts first great political cartoon, was published
in the
September 3, 1864 issue. The Republicans distributed reprints of this cartoon
widely in
campaigning for Lincolns reelection.
In 1863 George William Curtis became editor
of Harpers Weekly and under him
the magazines influence grew. Curtis and Nast worked well together
for a time. During
the 1870s Nasts cartoons attacking William Tweed and his political
cronies in New York
City gained national attention, and boosted the magazines circulation.
It especially
received favorable notice from Republicans. Both Curtis and Nast, although
they had
their disagreements, were important Republicans, although the magazine was
ostensibly
non-partisan. The magazines influence was greatest during the 1870s.
Harpers Weekly began to lose
favor in 1884 as a result of Curtis and Nasts
opposition to the Republican presidential nominee, James G. Blaine. Curtis
and the
magazines publisher consciously spoke out against Blaine knowing that
it would cost
circulation. What they did not count on was the widespread and vitriolic
attacks on the
magazine, especially those directed towards Nast, leveled by Republican
publications.
Harpers Weekly never recovered fully from this episode. Nast
left the magazine in 1887
as the result of on-going conflicts with its editor and publisher. Harpers
Weekly ceased
publishing in 1916.
For additional information see Frank Luther Mott, A History of American
Magazines, Vol.
II, 1850-1865 (Cambridge, MA: Harvard University Press, 1938): 469-87.